Microsoft officially rebranded Microsoft Studios as Xbox Game Studios


As Microsoft begins to align their vision with the future of their gaming brand, the company has officially rebranded their internal studios to a brand new name as Xbox Game Studios.

As Xbox rapidly begins to prepare for their push into the next generation of gaming, Microsoft has already made the moves they’ve needed in order to align themselves with their plans for the next generation of hardware and ways to experience their games.

With a large portfolio of games already available on PC and consoles, the company continues to also gear up with their mobile division as part of their plans for the future. As they have, Microsoft has officially given the green light for a rebranding of their internal development studios from Microsoft Studios to Xbox Game Studios moving forward.

The company has already confirmed in recent days that they are gearing up to bring their brand to Nintendo Switch, iOS, and Android in the very near future. Along with the announcement, Microsoft has officially outlined the thirteen teams currently under their umbrella ranging from teams behind some of our most beloved games in the history of gaming such as Age of EmpiresForzaGears of WarHalo and the ever-growing Minecraft franchises.

Among these teams comes 343 Industries, The Coalition, Compulsion Games, The Initiative, inXile Entertainment, Minecraft, Ninja Theory, Obsidian Entertainment, Playground Games, Rare, Turn 10 Studios, Undead Labs, and their Global Publishing group who has been hard at work in order to deliver some of the best and most anticipated upcoming experiences featuring new and original IPs along with all-new chapters for some of their most beloved franchises to date.

With 2019 already getting well underway, Xbox Game Studios is already ramping up development and preparation for some of the years biggest and most anticipated-releases ranging from Crack Down 3 to Ori and the Will of the Wisps. All of which will be available to Xbox Game Pass members on their day of launch.

With the next generation of Xbox already in its early stages of development and the possibility of a reveal coming sooner than later, it’s no surprise that Microsoft is rebranding their studios and even working in ways never-before-seen for the company in order to make Xbox an even bigger brand than it already is.

2019 will be possibly one of the most surprising years yet as their teams prepare to debut how Xbox Live will work on the Nintendo Switch and mobile devices later this year.

[Source: Xbox]

About the Writer(s):


Dustin is our native console gamer, PlayStation and Nintendo reviewer who has an appetite for anything that crosses the boarders from across the big pond. His interest in JRPG’s, Anime, Handheld Gaming, and Pizza is insatiable. His elitist attitude gives him direction, want, and a need for the hardest difficulties in games, which is fun to watch, and hilarity at its finest. You can find him over on Twitter or Facebook.

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